Privacy Policy & Terms — Transparency, Data Protection and Fair Use

Privacy Overview

We operate as an online retail store serving customers in London and across the United Kingdom. Protecting customer data and respecting user rights is an essential part of our day-to-day operations. This policy explains what information we collect, why it is needed, and how it is handled in accordance with applicable UK data protection laws.

Information We Collect

We collect only the information necessary to operate our store, process orders, and provide customer support. This may include:

• Customer details provided during account registration, checkout, or support requests, such as name, delivery address, email address, and phone number.
• Payment-related information, which is processed securely by authorised third-party payment providers. We do not store full payment card details on our servers.
• Technical information such as IP address, browser type, device data, and website interaction logs for security, fraud prevention, and service improvement.
• Shipping and delivery information required to fulfil orders accurately.

How We Use Personal Data

Personal data is processed only for legitimate business purposes, including:

• Order processing, payment verification, shipping, and delivery.
• Providing customer service, handling returns, warranty cases, and enquiries.
• Communicating order updates, service information, or important account notices.
• Sending marketing communications only where explicit consent has been provided.
• Meeting legal, accounting, and regulatory obligations.
• Improving website performance, security, and user experience.

Responsibility for Your Data

Our online store acts as the data controller for all personal information collected through this website. We ensure that data processing activities are carried out lawfully, transparently, and securely, in line with UK GDPR and related data protection regulations.

Data Security

We apply appropriate technical and organisational measures to protect customer data, including:

• Encrypted connections (SSL/TLS) for all data transmissions.
• Restricted internal access to personal information.
• Continuous monitoring to detect unauthorised access or misuse.
• Use of trusted, compliant service providers for payments and infrastructure.

While no system can be guaranteed as completely secure, we actively work to minimise risks and safeguard customer information.

Cookies and Website Analytics

Our website uses cookies and similar technologies to ensure core functionality, improve performance, and analyse website usage. Essential cookies are required for site operation, while analytical and marketing cookies are used only where permitted. Users can manage or disable cookies through their browser settings.

Your Data Protection Rights

Customers have rights under UK data protection laws, including the right to:

• Request access to personal data we hold.
• Correct inaccurate or incomplete information.
• Request deletion of data where legally permitted.
• Withdraw consent for marketing communications at any time.
• Request information about how personal data is processed.
• Lodge a complaint with a relevant data protection authority.

Terms and Conditions Overview

By using our website and placing orders, customers agree to the following core conditions:

• All orders are subject to product availability and successful payment confirmation.
• Prices, taxes, and applicable charges are clearly displayed before checkout.
• Product returns, exchanges, and warranty claims are governed by our Returns & Warranty policy.
• Customers are responsible for providing accurate delivery and contact information.
• Payment options, including instalment or deferred payment services, may be subject to eligibility checks and provider approval.

Policy Updates

This Privacy Policy & Terms may be updated to reflect legal changes, operational updates, or service improvements. The current version will always be published on this page. Significant changes may also be communicated directly to customers where appropriate.

Contact and Enquiries

For questions regarding personal data, privacy practices, or these terms, customers may contact our support team via the official communication channels listed on the website. Requests related to data protection are reviewed promptly and handled with appropriate care.